Affiliate Marketing Tips for Bloggers

10 Affiliate Marketing tips for bloggers to help boost earnings and achieve financial independence blogging.

Top view of a workspace with a laptop, headphones, coffee cup, and a notebook labeled "affiliate marketing tips" on a desk.

Let’s talk about how to make more money with affiliate marketing without selling your soul!  

Affiliate marketing is one of the primary ways I make six figures blogging and in this post, I’m going to share my top actionable affiliate marketing tips for bloggers to make more money with your blog without sounding like a sleazy used car salesman. 

But before we get started, let me clarify a couple of things.

Although I have worked as a lawyer specializing in International and EU Law (LLB, LLM, PhD) for over 15 years and helped more than 30,000 bloggers and online entrepreneurs create their blog legal pages and policies with my plug-and-play legal templates, free legal templates, online courses, an affordable legal bundle for bloggers, and an affordable legal bundle for online business owners, this article is meant for informational and educational purposes only. 

It does not constitute legal advice and does not create an attorney-client relationship. I will not be held liable for any damages or losses caused by acting or failing to act on the grounds of the content of this article. Should your circumstances require, I encourage you to seek legal advice through other avenues. Please read my full disclaimer for further information.

This post may contain affiliate links, which means we may receive a commission, at no extra cost to you, if you make a purchase through a link. Please see our full disclosure for further information. If not otherwise stated, all prices are intended in US$.

If you’re in a rush at the moment, don’t sweat it! You can always download this post as a PDF and come back to these tips on affiliate marketing for bloggers later.


The beauty of affiliate marketing is the opportunity to share with your audience products that you love, while earning a nice passive income – and I emphasize the word PASSIVE because with affiliate marketing you can earn money while sleeping, travelling on holiday or spending time with your loved ones, with not much effort and very minimal work required. You write a blog post or a review and you get to earn money from it for years down the track.

But although it’s true that affiliate marketing is a very easy way to make money, you can’t really just place a few links on your blog and expect people to click on them and get you a commission.

You need a strategy. 

So, let’s dive into some actionable tips to step up your affiliate marketing game.

Promote Your Affiliate Links Within Your Blog Posts

The first affiliate marketing tip for bloggers I have for you today is to promote products within your blog posts. As with everything in blogging, content is king. 

The best positioning of your affiliate links is within blog posts that solve a problem for your target audience within your niche. Affiliate banners in your sidebar may look pretty, but this is not where your readers will convert best. 

If you write a detailed and valuable blog post and include affiliate links within its content, they will convert much better. 

Posts that work best for affiliate marketing are those that focus on one product only such as reviews, tutorials, case studies, buying guides, or comparisons.

There is nothing more powerful than a well-written, detailed review that outlines everything a potential buyer should know about a product.

People who are on the fence about purchasing a product need as much information as possible. They want to be reassured and to know that the products they purchase are great, and will help them achieve results.

So, you should always consider writing a comprehensive, in-depth review of any product you plan to promote. 

Not every affiliate will make the effort to write reviews for the products they are promoting so doing this will help to set you apart from the competition and educate and inform prospects into making sound buying decisions. 

Keep your reviews genuine and honest. Place an affiliate link at the top, one in the middle section, and one towards the bottom of your post for a higher conversion rate. 

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Incorporate Affiliate Links from the Beginning

The next tip I have for you when it comes to affiliate marketing for bloggers is to incorporate affiliate links into your blog from the beginning. 

By incorporating affiliate links early on, you can begin earning revenue as soon as you start getting traffic. 

While the income may not be substantial in the beginning due to lower traffic, it can add up over time and become a significant revenue source as your blog grows. 

This also means you won’t have to return to older posts to add these links later on. Going back and updating old posts can be time-consuming and less efficient. On the other hand, if you include affiliate links from the start, you’re effectively “future-proofing” your posts.

But most importantly, if you start incorporating affiliate links from the beginning, your audience will come to expect this type of content. Introducing affiliate links later might seem sudden and could potentially alienate some readers. 

At the same time, don’t promote anything and everything.

Pick a Few Products and Focus on Those

So, next tip. Join reputable and high-paying affiliate programs and networks. Pick a few products you would like to promote and focus on those only. 

Don’t try to promote too many products at once or you will get overwhelmed and it will be more difficult to achieve results.

Always promote products of the highest quality that you have tested or used personally and found worth recommending.

This will allow you to build trust with your audience and to test that the system works in its entirety having bought the product or gone through the process yourself.

Join Affiliate Programs Strategically

Next tip: join affiliate programs strategically. Focus on affiliate programs with a big return on investment, for example, affiliate programs that pay recurring commissions. 

You make your promotional efforts once and then, once converted, you keep earning a commission over and over again, usually on a monthly basis. 

Look for affiliate programs that pay recurring fees in your niche and if you find any for great products, focus your efforts on those.

Join affiliate programs that reward their affiliates for leads or for promoting freebies, free products, or free trials, and come with a long cookie period.

These affiliate programs are great because obviously, it’s much easier to get your readers to sign up for something free.  Your aim is to suggest that people click on the link to investigate or try the product or service out for free. 

Once in, it will be up to the brand,  merchant or company to do the hard selling.

Before I move on to the next tip, if you want to learn even more about how to make money blogging then make sure you click the image below to get a free guide that will dive deeper into how to start and grow your blog. 

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This guide will walk you through the blueprint I used to start my blog that turned into a multiple six-figure business, and comes with in-depth strategies, assignments, and tons of actionable tips, so you don’t want to miss out. You can get it for free here.

Limit the Number of Affiliate Links Within a Post

Back to the next tip. It’s wise to limit the number of affiliate links within a post.

Do not overload your readers. 

Too many affiliate links make it difficult for a reader to choose which one or two to click.

If your post has hundreds of different affiliate links, readers are more likely to click away from your post and move elsewhere.

It also doesn’t sit well with Google and other search engines. 

The only exception to limiting the number of affiliate links is a recommendation page. In those, it’s fine to promote several products at once and to add as many affiliate links as needed.

Which leads us to the next tip.

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Make a Recommendation Page

If you don’t have a recommendation page on your blog, make one now. This will serve as a one-stop shop for all the products and services you endorse. 

Recommendation pages convert very well because readers will find everything you recommend neatly listed in just one place instead of having to go through several posts. It saves them time and effort, enhancing their user experience on your site. 

Plus, a visitor who finds multiple interesting products on a single page is more likely to make a purchase.

Make All Your Affiliate Links No Follow

The next tip on affiliate marketing for bloggers is to make all your affiliate links no follow. This is a standard practice in SEO to tell search engines not to follow or pass credit to these links.

When you add an affiliate link to your site, the default setting is typically “do follow”. Make sure you  add the “nofollow” tag on its own or with other attributes like “sponsored”. 

Use a Plugin to Make Your Affiliate Links User-Friendly

On to the next tip. If allowed under the terms of services of the affiliate program, use a plugin like Pretty Links to make your affiliate links more user-friendly.  

This is a plugin a personally use for my blog because it comes with several key benefits.

Affiliate links can sometimes be long and complicated, which might be off-putting to your audience. Cloaking these links can make them look cleaner, which could improve click-through rates.

Cloaking your affiliate links also allows you to keep them consistent with your domain. This can enhance brand recognition and make your links appear more trustworthy to your audience.

Pretty Links comes with built-in tracking features, enabling you to monitor the number of clicks each link receives. This can be helpful in analyzing the performance of your affiliate marketing strategies.

And finally, which is a game changer for me, if an affiliate program changes its link structure, you can update your affiliate link in one place, and it’ll automatically update across your entire site and wherever you have shared it. 

You can check out Pretty Links for yourself here.

Offer a Bonus

The next affiliate marketing tip I have for you is to offer a bonus to those who purchase the product through your affiliate link.

You need to create something to offer as a bonus that ultimately extends the value of their purchase and is a direct tie-in to the main product you are promoting without taking away from what that product offers. 

Always strive to offer something not already included, as well as a bonus item that enhances the value.

You want the benefit to be clear to anyone who is considering purchasing through your links, letting them know why they’re making a smart decision by buying through you.

But only offer a bonus if it’s so allowed by your affiliate agreement. Going against the terms of services of the affiliate program by offering a bonus when it’s not allowed, not only will expose you to the risk of being kicked out from that affiliate program but it will also affect your reputation.

If you offer a bonus for making a purchase through your affiliate link when it’s not allowed, you may look dodgy, and desperate for a sale. 

Your integrity and reputation are far more important than a quick buck. 

Which leads us to the next tip.

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Always Disclose Your Affiliate Links 

Always disclose your affiliate relationship to your readers to maintain integrity and credibility.

Disclosures are legally required under the Federal Trade Commission Guidelines in the US and several other regulations in different countries. You must have a disclosure in place or you may incur hefty fines.

But even if you’re not based in the US, I still recommend adding affiliate disclosures wherever you promote products as an affiliate.

This is for several reasons.

First of all, you want to be as transparent as possible to your readers and followers. Secondly, brands, companies, or affiliate networks may not want to work with you if you don’t have the appropriate disclosures in place. 

Finally, being that the US is a huge market, affiliate disclosures are seen in more and more blogs, and readers have become accustomed to this as if it was the standard everywhere. So, even if you’re not required by law in your country to disclose your affiliate partnership, your readers may not know this and as disclosures are now somewhat expected, they may think you’re being shady.

You can add a short disclosure statement to the top of all your posts containing affiliate links and then link from there to your full disclosure page for further information.

If you need help with your disclosure, you can check out my Disclosure Template here.

I hope you’ve found these affiliate marketing tips helpful to you and your blog. While I’ve shared some of my top tips, I haven’t talked about the Amazon Associate Program which is one of the best affiliate programs to join as a blogger.

Make sure you read the posts listed below to learn about the important “Dos and Don’ts” when it comes to this lucrative program.

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Affiliate Marketing Tips for Bloggers

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Lucrezia Iapichino

Hi there! I’m the founder of Blogging for New Bloggers®Tinylovebug®, Legals for Business Owners, and host of the popular Blogging for New Bloggers® Facebook group (36K+ members). Originally from Italy and currently based in Melbourne, I’ve worked as an international lawyer and university lecturer in different countries for over 15 years. I use the combination of my research, teaching, legal, and blogging experience to show new bloggers, just like YOU, how to blog profitably and legally. I started my first blog, Tinylovebug®, at a time when I needed to take my mind off my fertility struggles. Born as a creative outlet, this little lifestyle blog blossomed into a profitable business within the first six months. As the money grew more and more consistent, I went on a mission to empower other bloggers to do the same. Only a few years later, I’m now a mum and have helped over 30K bloggers, podcasters, course creators, coaches, and other online entrepreneurs start and grow their business and protect it legally with my courses and legal templates.  Whether you want to grow your traffic or make money blogging, I will help you achieve your full potential! Take my FREE course - Blogging for New Bloggers Fast Track or my FREE  Legal Course for Bloggers - Legally Blogs™ and set yourself apart from the average new blogger!

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